After carrying out research study on Apple Music and Apple News, CIRP has launched a new report on mobile phone sales in the United States. The research discovered that in the past year, Samsung sold more mobile phones than Apple, however Apple marketed a larger proportion of premium tools.
The report by CIRP examined United States smart device sales from April 2023 to March 2024. While it was expected that Samsung would certainly lead in smart device sales thinking about both Android and iphone gadgets, Apple was a close secondly.
According to CIRP’s searchings for, Samsung held a 38% market share, with Apple following closely behind at 33%.
Motorola protected the third position with a 13% market share, while various other manufacturers combined made up 10%, and Google was last with 6%.
Digging much deeper, CIRP likewise highlighted how Apple handles to generate greater profits regardless of selling fewer smartphone units than Samsung in the United States.
A bulk of apple iphone sales– 64%– are considered “flagship versions” according to CIRP, significantly more than Samsung’s share at 42%. CIRP specifies “flagship” as the “existing model family members” of mobile phones, encompassing any one of the apple iphone 15 tools for Apple and for Samsung, models such as the Galaxy S23, S24, the Flip, or Layer smartphones.
The record highlights that apple iphone SE and older designs constitute regarding a third of Apple’s United States smartphone sales, whereas Samsung’s more affordable and older models compose nearly 60% of its United States sales. As a result, Apple offers a lot more exceptional mobile phones in the US than Samsung.
